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Versace Brand Guide

Founder Gianni Versace opened Versace’s first boutique in Milan in 1978 and the shop achieved instant popularity. Offering a vibrant, contemporary and sexy style that no other brand could match, the fashion house became known as a label that signified confidence and a desire for more – perfectly in tune with the times. 

But the brand didn’t become a household name until Elizabeth Hurley catapulted the brand into the headlines when she famously wore a daring, black, Versace number, complete with safety pinned cut-out sections, in 1994. From then on, the brand became synonymous with celebrity, from Princess Diana, Sting and Bon Jovi back in the nineties to Lady Gaga today. 

The brand’s biggest challenge came after the murder of Gianni Versace in 1997. Despite this tragedy, Gianni’s sister, Donatella took the reins of the company and has continued to build on her brother’s success. Her influence is clearly seen in the labels sunglasses. Versace sunglasses offer the same sexy, ‘in your face’ confidence for which the brand first became known for, but also have a more feminine, classic feel. 

Our collection of Versace sunglasses includes several styles and colours to suit your look and help you bring out your confident, sexy side. Many frames feature the brands famous medusa logo. Browse our women’s Versace sunglasses and buy online today. All frames are available with free UK next day delivery and free worldwide delivery.